Rottaprint expands shrink sleeve label production with an MPS flexo press

Sale marks first MPS press in Romania

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Rottaprint, known as the first and largest flexographic printing company producing self-adhesive labels and flexible packaging in Romania has ordered their first MPS press, an EFA+ fully automated multi-substrate flexo press with ‘talk to me’ connectivity. The sale marks the first MPS press sold into Romania.

Extensive expertise in multiple printing technologies are offered by Rottaprint including flexography, offset, screen printing and digital with tailor-made solutions available for each product range. Rottaprint chose MPS for their focus on printing productivity and team of application specialists with extensive knowledge in shrink sleeve label production.

“We are very pleased that Rottaprint chose MPS,” said Sebastiaan Rakhorst, MPS regional sales director for Central and Southeast Europe. “The purchase process was comprehensive, involving in-depth knowledge sharing with MPS customers in the Netherlands & Spain and two days spent at MPS headquarters in Arnhem for live press demonstrations. We also visited Rottaprint on-site to learn more about their production environment and company strategy in the years ahead.”

Rottaprint Team With EFA530

Advanced automation with EFA+ package

The MPS EFA is a top quality, multi-substrate presses designed for printing labels and flexible packaging on any material, varying from thin unsupported films, self-adhesive labels, shrink sleeves and cartonboard up to 450μm.

For the next level of automation, the EFA+ package enables full servo driven automation of all print pressure settings. Providing the ultimate in flexibility, the EFA+ enables operators to maximize press performance, thanks to its high ease of operation.

The EFA+ flexo press is equipped with the innovative MPS ‘talk to me’ connectivity, a platform now included with the purchase of all new MPS printing presses. Talk to me connects printing machines and workflow with Management Information Systems (MIS) for real-time data exchange and control, providing printers with valuable data intelligence to identify bottlenecks and increase production efficiency.

About Rottaprint

Rottaprint is the first and largest flexographic printing company producing self-adhesive labels and flexible packaging in Romania. Starting as a small family business, Rottaprint quickly understood that investing in their people and state-of-the-art technology are key elements to sustainable growth in addition to long-term partnerships based on trust and devotion.

The Rottaprint portfolio provides a wide range of self-adhesive labels fitting the most complex needs, serving industries including food and drinks, wine and spirits, detergents and home care, logistics and automotive, cosmetic and personal care.

Two Rottaprint logistics centers are in Romania (Brasov, Ilfov) and two abroad in Hungary and Germany. Using their own Kaizen Management System, Rottaprint products are distributed across three continents: Europe, Asia, and the U.S.


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