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W&R Etiketten Signs for their Sixth MPS Flexo Press

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ARNHEM, Netherlands (November 30, 2015) – MPS confirms the sale of a sixth flexo press to W&R Etiketten, a leading Dutch label printer headquartered in Tilburg, the Netherlands. Ordered was an EF 430mm web width flexo press with eight colours and APC (Automated Print Control) package, joining five MPS flexo presses currently running full label production at W&R Etiketten.

Signing of the sale took place during Labelexpo Europe in the MPS stand between Jack Willemsz, owner of W&R Etiketten and Arnaud Fleuren, MPS Area Sales Manager, who then together raised a celebratory glass to their successful cooperation. W&R Etiketten has been a loyal MPS customer for many years, since the purchase of their very first MPS press back in 2000. Willemsz had an integral role in the successful inauguration ceremony for the new MPS headquarters in Arnhem earlier this year, delivering a speech during the opening ceremony and selected to push a button that unveiled the new MPS Printing Productivity logo.

01 Arnaud Fleuren Area Sales Manager From MPS And Jack Willemsz Owner WR Etiketten Celebrate The Purchase Of Wrs Sixth MPS Press

Arnaud Fleuren, Area Sales Manager from MPS and Jack Willemsz, owner W&R Etiketten celebrate the purchase of W&R’s sixth MPS press

The MPS EF is a high-quality and highly automated multi-substrate flexo press, especially designed for label production and flexible packaging printing on thin unsupported film or thick cartonboard. The EF, MPS’ flagship press provides the ultimate in flexibility with optional converting units that can be implemented at any location along the press using the flexible positioning rail system. The innovative MPS iControl, Quick Change Die and Crisp.Dot technologies enable operators to maximize press performance, with ease of operation and reliability.

Founded in 1992, W&R Etiketten has grown into a specialist in the production of a range of self-adhesive labels: from blank labels to full-colour premium designs. With five MPS flexo presses, two digital presses, die-cutters and their own prepress and design studio, W&R Etiketten is today recognized as a significant player on the Dutch label market. In the food industry, where the company has its primary focus, W&R sees a growing demand for multi-colour, specialized labels with applications requiring print on the backing or the adhesive side of the label. The new EF flexo press ordered by W&R Etiketten is in response to this trend.

Willemsz explains why MPS was chosen again: “This was a logical step for us. We have experienced many years of exceptional support from MPS and are extremely satisfied with the output of our current five MPS presses. The new EF flexo press will enhance our existing range of print machinery and will enable W&R Etiketten to extend additional flexibility to our customers, with the ability to interchange production between our various machines. MPS is a pioneer in the narrow web industry, and we are honoured to partner with them.”  

About MPS
MPS is a worldwide, well-known and high-quality brand of flexo and offset press solutions for label and flexible packaging printers. By providing extensive knowledge and world-class service to enhance the printing process, MPS helps customers excel. MPS has a team of experts when it comes to knowledge of the printing process and desired results in label and flexible packaging print runs. We share and apply our expertise every day, and can offer a specific solution for every customer.

MPS. Operator Focused, Results Driven.